Who We Are

The growth marketing agency

for financial institutions.

Advance Finance is a digital marketing agency specializing in financial marketing for banks, credit unions, and financial services organizations. We help financial institutions grow deposits, acquire and deepen customer and member relationships, and turn local trust into measurable results.

Advance Local Footprint

A media network built into the communities you serve

Advance Finance is backed by Advance Local, one of the largest media companies in the US, with a network of 16 news and information sites, and 20 newspapers and magazines reaching local communities across the country.

Pillar 01

National reach, local trust

Our network holds a leading position in the markets we serve, giving your institution built-in credibility with the audiences already reading and trusting local news every day.

Pillar 02

First-party data

Audience intelligence built on first-party reading behavior and proprietary research means reaching exactly who you want to.

Pillar 03

A built-in audience, not a rented one

Advance Local reaches more than 52 million people every month through its owned local news and information brands.

WHO WE SERVE

Financial marketing with category fluency.

Connect audience knowledge, creative analysis and channel coordination to move the right customers closer to action.

Regional & Community Banks →

Grow accounts without losing your local character.

Credit Unions →

Turn member trust into sustained consideration, product adoption and loyalty,

What we do

Solutions organized 
around growth.

Not disconnected tactics. A focused system designed around the business outcome.

01

Core deposit growth

Turn new members and account holders into funded deposit relationships.

02

AI-Search Visibility

Show up when people search to understand what a credit union or local bank offers.

03

Brand & Category Authority

Build the recognition that makes people believe they qualify and belong.

04

Life-event & Lifecycle Marketing

Reach people at the moment a life event makes membership relevant.

05

Membership & Account Holder Growth

Reach high-intent consumers through life events and borrowing triggers.

Advance Finance is a Certified Leader.

Insights

One connected marketing System.

Research and practical perspectives for financial marketing leaders.

  • Whitepaper

    Our American Financial Consumer Report breaks down how people research, compare and choose financial institutions across the full decision journey. See where your next account holders are, and how to reach them first.

PRACTICAL INSIGHT. NO OBLIGATION.

Let’s explore your next move

Schedule a marketing discovery with our experts. Start with your growth priorities, market realities and customer targets. We’ll deliver:

01

Marketing and competitive context

02

Audience and journey priorities

03

A path from visibility to action